Learning & Work Institute

Working alongside Ave Design Studio, we completely refreshed the Learning & Work Institutes multiple websites including; The main website, the welsh content website, the Welsh content website in the Cymraeg and the Festival of Learning microsite. The new websites needed to vastly improve upon aspects of the previous sites that were negatively impacting the user experience, such as; difficult navigation, undefined customer journey and an almost non existent search function. 

Challenge

As the websites are built in Wordpress, we utilised the WPML plugin for managing the Cymraeg translations, correctly configured it allows admins to easily manage & update the site’s multilingual content. Due to the available budget, instead of creating a bespoke booking/events management system, we implemented a fresh, optimised and easy to use Event Espresso instance.

Army group with female trainer
Army pair with female trainer

Process

The new websites are built upon a Wordpress CMS instance that aligns with the Institute’s strategic areas of focus, allowing their admin team to perform large amounts of editing and updating, without the need for developer input. The CMS also has several marketing platforms integrated, allowing the Institute to seamlessly create and initiate multiple marketing campaigns and update the sites to coordinate with these campaigns.

Due to the sites being extremely content heavy and having largely modular pages, we created extensive documentation on the CMS that admins can refer to if they experience any difficulties with the CMS or need to train a new member of staff on how to make updates within the CMS.

Learning & Work institute homepage desktop website
						
Learning & Work Institute Research & Reports page mobile site
									
Learning & Work Institute home page Mobile site
									
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