Working as a multi disciplinary team with Saffron brand consultants, we assessed the full spectrum of requirements and established a blueprint for delivery. This included iterative wireframes, user stories and technical specifications. We defined the initial elements of the platforms, how users would interact with them and mapped public-facing and back-office functionality. We selected a tech stack which would provide a robust foundation, whilst offering flexibility and scalability as the sites and their audiences grew.
Execution included configuration of a highly flexible, modular CMS to manage complex content requirements on both the public website and the private members app, and which provides capacity for scaling. The system integrates with the Microsoft Dynamics CRM to manage members details efficiently and provide one source of truth for The Valuable 500 members data.
We worked hard to make The Valuable 500 digital platforms accessible to every user and on every device. Working with our partners from Crownpeak (previously Ilumino), these products have been tested and optimised to make sure that usability extends to every audience, resulting in our most accessible build to date. The CMS gives The Valuable 500 the tools to create and edit highly customised content, whilst remaining fully accessible.
Since going live, we have continued to provide vital support to The Valuable 500 team. From being on hand to address technical challenges to enhancing core functionality based on user feedback, our Maintain service gives The Valuable 500 the peace of mind to scale & succeed with their digital presence.